one thing i've learned from watching my 'scoring' system as i used it, aside from the fact that it's completely arbitrary (which i think is good because it reveals individual attitudes and thoughts), i've noticed i'm a terribly harsh critic (shock). the highest i rated was only 80. the one that of jeff's that started this whole attempt a 'score' approach rated a 67 (without jeff's input). that's the second highest i rated. so, even if i criticise a poster, i may still hold it in high esteem.
ok, i simpley grabbed the most recent one of my posters posted. unfortunately, it's a very very old poster.
concept: my concept was primitive - put a picture of tina and her legs on it. at this point in her career (1981) she was doing bad stones covers and rod stewart ditties. she really sucked, she was going nowhere 9without ike - who at this point had not been reb=vealed to be an abuser). she was a has-been hack. so, i tried to grab what was memorable about her and then do a HOT image. as a model i used jan van hammersveld's lp cover for claudia linnear (called "whew!") and tried to do a low-budget version of it. it became a very popular poster and it was the reason that paul grushkin contacted me for incl;usion in his "art of rock" book. so, i guess it worked. somebody paid $800 for a copy of this on ebay. unfortunately i only kept about five copies. over the years they went. so, i didn't do well on the product front (it hadn't existed then). concept:10
craft: and excellent stretch of low low budget printing. it was printed on a multi ( a chaeap chaep offset "quickprint" litho press not much better than a mimeograph). i was able to get the color to really POP by printing on a cheap paper called 'goldenrod' (which was not much better than packing paper, buthad intense color). the image was just a promo shot of tine that i xeroxed about seven generations on a copier that i knew intimately (it was at the low end of it's maintenance cycle and would do this 'stipple' look). cheap conversion - no halftoning needed. the type was intended to look like old VA-Voom era deco typography. i drew it by hand. the small lettering was presstype. it was placed at the bottom because it was the only place i could put it without obscuring the image. the type at the top was really badly placed, but the client (students) made me put it there (uhg). the big black border was some sort of attempt to contrain the chaos of the image and hold it together (sort of a primitive conceptual glue). craft: 25 (for economy, inventiveness and pluck)
so, check it out. does this system work at all? for instance, in one 'crit', another commenter pointed out that i missed the 'busy-ness" of the layout that he found detrimental to the composition. i, personally did not find that very obvious or detrimental (outside of the sideways type).
so, i think that fella who didn't like the 'busy-ness' should attempt his own crit and include that observation. i think that would be extremely useful in attempting to figure what we thinkk of all this stuff. mu opinuion should be no more or less than anybody else's, excpet in the points i make.
concept: now, i have to assume that the reason this poster exists is to sell itslef as a product to psuedo-punky pj fans. using the good ol' ghost rider with motorcycle/flaming skull/leathers is perfect adolescent imagery that is sure to sell. so, using that concept as the concept, it succeeds very well. however, as a reflection of the ideas behind the music of pearl jam and the intent of punk and/or rock, it's pretty primitive and unnsophisticated (unlike pj or x), and is a level '101' concpet. score: 25 (as product)
craft; semms to be excellent on all levels - printing, drawing, color, skill-level, everything. even the typography is careefully done and appropriate to the comic concept. my only complaint would be the simplicity and even laziness of the overall design structure: each element is opl;aced in a 'band' and are otherwise disconnected from each other. it's almost like a gag-cartoon with a caption above and below. not much thought or skill in that approach. craft: 30
concept: pure advertising. no conceptual information about the music/musician/venue/etc. is cobnveyed except through a phot of the guy - badly used (almost indecipherable). does this designer hate bob mould? then there is a concept, but i don't think that it's the case. if it's straight info as a concept, then it's good, because it conveys written info and little else. score: 10 (for informative advertising)
craft: bad printing (punk? maybe, but doubt it). use as a flyer, ok, then for information release, it serves a very primitive effective means of communicating. type? big and easy. no challenge. no special aesthetic effect to be seen. layout: toal small ad or even billborad style - get it out fast and move on before they do. 10