This is a weird, weird statement. You either work for Speedball or you're weird.
Well, then. Welcome to the grade school sandbox.
I'm not quite sure what's 'weird' about a statement that contains straight-forward information about a new product that I recently saw on the company's facebook page, or a person that writes it. The timing was coincidental... I guess some people consider coincidence 'weird,' for lack of a better word to describe a statement (or a person) that tries to add more to the discussion than his own. No one cares if you write 'witty' posts, but do everyone a favor and try not to pull us (especially those without as much experience as you) into your world to breathe your toxic air of superiority and pretension.
Are speedball fluorescent inks not normally sold yet? I just bought a bunch last month from my local art store, didn't seem new, they were even having a clearance sale on them.
The old guard will have a better answer for you, and they'll correct me if I am wrong, but I'm under the impression that the old fluorescent inks sold by speedball were fabric inks. If that's not the case, perhaps the new ones are new formulations. They also sell "night glo" inks that are like the fluorescent, but not to be confused with them since "night glo" inks are formulated to glow under black light.