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  1. #21
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    weaponsofmassdesign's Avatar


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    Quote Originally Posted by Kotah View Post
    These would last forever but don't have flaps on the top.
    The Standard Sleeve
    I have some like these and the plastic cracks at the corners really easy.

  2. #22
    squeegeethree's Avatar

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    Quote Originally Posted by mikeage View Post
    i would like to see the interaction at a renegade fair when someone asks you why you don't sell you art prints for $10 like the guy in the booth next to you does.
    haha, I'll just make all my prints at 5 feet x 4 feet from now on and say I charge buy the square foot.

  3. #23
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    crosshair's Avatar


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    Quote Originally Posted by mikeage View Post
    i would like to see the interaction at a renegade fair when someone asks you why you don't sell you art prints for $10 like the guy in the booth next to you does.
    I've had that interaction. Many times.

  4. #24
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    lil_tuffy's Avatar


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    Quote Originally Posted by mikeage View Post
    lame. worst excuse ever not to do a show. this might end up being too long to read, but the short version is "just go do a show. don't worry about what your booth looks like, let the posters do the talking."

    i've done a very small number of gig posters and an even smaller number of art prints, but when debating doing the flatstock austin last year a wise man told me "you should do it." so i did. the booth across from me was an intimidating double booth completely filled wall to wall with posters. tables were stocked with t-shirts, stickers, and tons of other stuff. racks and racks of posters. they had signage, karaoke machines, balloons, and a shit-ton of charisma. that also got them a shit-ton of traffic coming in and looking at their posters. i had like two rows of posters and a small 5" x 50" sign that i had printed with my name on it. on a 4x8 table i had a couple stacks of business cards. it was a minimal aesthetic by default. but i had a fucking great time and i sold some posters. not a lot. but i covered the price of the booth (not really sure of that because at some point i forgot to keep my pocket money separate from my poster money, but for the purpose of this story i'll say i did cover the cost of the booth). the bigger thing that came out of doing a show was getting feedback from people. strangers. not your friends or your mom, but the actual buyers. sure i had people come by, look at my booth, see me make eye-contact, and then would say something like "mmm, these are nice" and then keep walking, but i also got a lot of people that came in and talked about the design of the posters. design discussions that i could barely keep up with. also got to overhear what people thought of the posters. hearing "i would buy it if it didn't have a bands name on it" told me i should probably do more art prints. you can also see and hear which posters people are considering or even debating buying. google analytics can't give you that. i had gone into austin wanting to walk around and look at all the other posters so i could get inspired by them, but without a booth helper i never got to do that...but you know what (and i know this sounds incredibly sappy but fuck it) i got inspired by my own work and some of the positive comments i heard from people coming into my booth. and i also got to hear some weird stories. like the guy who seeing my poster with a helicopter on it told me all about which helicopters are safe and which aren't. and why. it very complicated detail. talk about long stories, that guy has me beat.

    will i have they same set up next year? i hope not. i hope to have a bigger/better sign, more posters, etc. it won't be near the lil tuffy level, but the idea is to work my way up to that. sell some posters, build a little scratch and invest more in the booth, stickers, art prints, whatever. but just go do a show don't worry about what other booths looks like.
    100% correct. My first flatstock booth was splitting a single booth with Justin Walsh. I don't think I made enough money to even remotely cover my costs.

    I'm appreciative of the compliments my booth gets but it's not really that big of a deal. The difference between my booth and a simple bare bones one is only about $300. I do A LOT of shows and it's taken me years to refine and upgrade this shit. I've spent a ton of money getting it right so just learn from my mistakes!

    Don't let other artists' presentation or portfolios intimidate you from doing a flatstock.

  5. #25
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    Quote Originally Posted by lil_tuffy View Post
    Don't let other artists' presentation or portfolios intimidate you from doing a flatstock.
    ...or their drunkenness.

    Lotsa good info in this thread.
    I've never really tried any kind of browser racks. I've occasionally had portfolios on tables, and people like flipping through, but they didn't seem to be sales machines. I think I may take another stab at the browsers now that Tuffy has shared a link to those collapsible crates. I've typically relied on wall display alone... that's fine if I have a double space, but pretty limiting at a Renegade or Chicago FS where doubles can't be had.

  6. #26
    squeegeethree's Avatar

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    Ok while I've never done a flatstock I've done other print fairs with booths and I've always thought having a bin or table to display extra wares on besides the walls is essential. For one you get to show off more stuff and have the chance at a few extra sales. ok that's obvious. Secondly people walking by like action in a booth. If your booth is slow just start moving stuff around in your bin or on your table and you'll have people stop to look. Nature abhors a vacuum, and people are less likely to enter a booth that nobody else is showing an interest in. Strategically place your bin or table so that when people come in your both you can trap them in the booth (a partner helps). Don't be nutty about it, be cool and sly, get them talking about junk and when someone comes by get them trapped in the booth too. You think this sounds crazy? Well maybe, but it's a fun game to play and I actually think it helps sales. My record is 12 people trapped in a booth of about 10'x4'. Also, while it's fatiguing, try to stand as much as possible. Walking by a booth with nobody in it but a dude sitting in a chair is depressing.

  7. #27
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    Weird Beard 72's Avatar

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    i really appreciate you sharing your advice and story, mikeage. reassuring/comforting/inspiring. thank you. great input tuffy, francisco, crosshair, and squeegee. appreciated. all of it.

    the logistics of packing/travel/set-up worry me more than the booth aesthetics, but i should know going in, that the first few shows will be sloppy, awkward (drunken) and lesson-filled. a "stop thinking about it, and just do the damn thing" affair with me. i'll probably be hitting people up with dozens of questions. (e.g. "how many posters of each design should I bring?") aiming hard for Austin next year.

    pardon the hijack.

  8. #28
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    it's amazing how many boxes people bring with them to a flatstocl. in chicago there are people that look like they're moving in. but like tuffy said, that's probably built up over years of doing it. my experience was super easy: shipped two 19x25 french paper boxes of posters to austin and checked two on the plane. had a carry-on backpack with some clothes and that was it. my only regret was only having the one pair of boots for 4 days straight.

  9. #29
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    Quote Originally Posted by mikeage View Post
    my only regret was only having the one pair of boots for 4 days straight.
    So you can kick someone's ass?

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