I think the rules are probably much more strict for a trademark (swoosh, apple, swastika, whatever) and something that just has copyright restrictions. As I understood it, the 30% is purposely vague. If you claim dilution of your brand based on a potential rip off, a jury of non artholes has to be able to see it. How many times have we seen people get crucified on here for just using the same subject matter, even if the artwork isn't ripped at all?
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