I think this job called for only 100 of these but the printer ran it with another job so there were 5,000. The day after they were mailed out, the Lucky Strike rep realized that the clown image could be construed as a cartoon character and thanks to Joe Camel, they could be fined up to $10,000 for each poster. So, most were recalled and destroyed.
Registered users can post comments.
You must be logged in to post a comment!
Click Here To Register!